Natural Cosmetics by “Pure Anada” (Review)

Natural cosmetics are usually a hit or miss and Pure Anada is definitely a hit!

Last week, my colleague, Hannah, who is the owner and creator of Speckled Fawn (a bath and beauty company that is all-natural, vegan, handmade, and Toronto-based), was given samples from the natural cosmetics company, Pure Anada. She offered me some of her samples to try. The catch? I had to give her my honest feedback. As a self-proclaimed makeup junkie, I delightfully accepted some samples. I was so eager to try the samples and give her my feedback that I started wearing the makeup the following day. Natural cosmetics, in general, have never been a huge hit with me, due to poor colour payoff, limited colour selection, lack of lasting power, etc. Pure Anada, however, really impressed me when it came to quality and pricing!

Swatches from left to right: Luminous Blush in “Raspberry Parfait”, Loose Mineral Foundation in “Pacific Tan”, Petal Perfect Lipstick in “Carnation”.

From the samples Hannah received from Pure Anada, I chose:

• Luminous Blush in “Raspberry Parfait” (retail price: $12 CAD for 3-gram sifter jar) – a medium rosy pink with iridescent shimmer.
• Loose Mineral Foundation in “Pacific Tan” (retail price: $12 CAD for 3 grams, $25 CAD for 10 grams) – my perfect summertime shade (coincidentally)!
• Petal Perfect Lipstick in “Carnation” (retail price: $14 CAD for 10-millilitre vial) – a medium rosy pink with iridescent shimmer (very similar in colour to the blush, coincidentally).

It was all such a coincidence that the colour of the blush almost matched the colour of the lipstick and that the colour of the foundation matched my current summertime skin tone! All the colours complemented my skin tone well and applied very smoothly. My only criticism is that while the blush and foundation were very pigmented and stayed on my face all day (10+ hours) without any touch-ups, the colour payoff and staying power of the lipstick was not that great compared to M.A.C. lipsticks, for example. However, this lipstick was much more moisturizing than most and it contained much cleaner ingredients than most. For instance, the first three ingredients are organic castor seed oil, organic rosehip seed oil, and organic jojoba seed oil. No wonder why this lipstick was incredibly moisturizing and felt so good on my lips!

I loved the colour of the blush and that of the lipstick, but those colours are not ones I typically wear. The next colours I want to try are a baby pink blush colour and a pinkish nude lipstick colour!

Even though these products contain clean, good-for-you, quality ingredients (i.e. purified mineral pigments, certified organic oils and waxes, etc.), the pricing is very reasonable and comparable to M.A.C.’s pricing. I find that natural cosmetics are often pricier than their chemical-laden counterparts at drugstores and department stores. Pure Anada, on the other hand, keeps their pricing in a similar range as thatof M.A.C. and of the low-end to medium-end brands at Sephora. Pure Anada has shifted my view on natural cosmetics to a more positive one. Good-for-you ingredients? Check. Good prices? Check. Decent colour selection? Check. Moderate to great colour payoff and staying power? Check and check. I am definitely more open to try natural cosmetics now and I am excited to check out more shades and products from Pure Anada. If you have favourites from this brand or any other natural cosmetics brand, let me know in the comment section below or via Twitter!

XOXO,

Addy